Xiaomi Nepal today announced that it has yet again become the number one smartphone brand in Nepal, as per leading market research firm, IDC’s latest Worldwide Quarterly Mobile Phone Tracker, Q3 2020 Report. This is the second time that the brand has climbed to the #1 position after becoming the market leader in smartphones for Nepal in Q1 2020.
Currently holding a market share of 34.1% based on unit shipment, the brand has bagged the top position in Nepal for the smartphone category riding on the successful launch of a series of smartphones across Mi and Redmi.
Sourabh Kothari, Country General Manager – Nepal, Xiaomi said, “We are ecstatic to be the #1 smartphone brand in Nepal again as per IDC report for Q3 2020. We are humbled by the love and support that we have received from our Mi Fans and it has helped us come closer to our mission of providing innovation for all. We shall continue to work towards our commitment of gaining our users’ sustained trust and appreciation through constant innovation across our products, business model, and infrastructure.”
The brand witnessed significant growth in the market with the launch of a series of great smartphones offering top of the line specifications at multiple price points starting from Redmi 9A, Redmi 9C, Redmi 9, Redmi Note 9, Redmi Note 9 Pro, and Redmi Note 9 Pro Max. Xiaomi has been working with its online selling partners Daraz.com and Sastodeal in Nepal contributing massively to the brand’s wide reach in the country. The offline expansion added to the overall growth with Xiaomi setting up more than 1600+ offline partner stores with 350+ Mi Preferred Partner stores across the country, strengthening their presence in Nepal. The company currently holds a strong distribution network across locations. They have also fortified their position in the market with robust after-sales service through exclusive authorized service centers as well as a dedicated service warehouse to fulfill customer requirements in Nepal.
Xiaomi was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is an internet company with smartphones and smart hardware connected by an Internet of Things (IoT) platform at its core. With an equal emphasis on innovation and quality, Xiaomi continuously pursues a high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology. Xiaomi is currently the world’s third-largest smartphone brand and has established the world’s leading consumer IoT platform, with 271 million smart devices connected to its platform, excluding smartphones and laptops. Xiaomi products are present in more than 90 markets around the world. In August 2020, the company made the Fortune Global 500 list for the second time, ranking 422nd, up 46 places compared to last year. It also ranked 7th among internet companies on the list. In May 2020, the company made the Forbes Global 2000 List again, and its ranking jumped to 384th.
Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, and Hang Seng TECH Index.