In recent days after a post from Rudra Pandey A Director Of Hamro Patro, Every news portal covered Hamro Patro’s expansion in India, but Then we start the exploring Indian market their placement and whether its a strategic move or a normal move to India. As we all know in recent days Hamro Patro is going aggressive in the remit segment in Australia, and America, and Hamro Patro is one of the top remit senders from the USA in the recent timeline so expansion in India makes us curious whether its a strategic move or only remittance move or any other reason? So we go with some conclusions after some research in the Indian market, This content is completely our analysis, it does not show any market strategy or plan of Hamro Patro India.
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Company Structure and License in India
They are recently registered as Hamro patro India Pvt Ltd in India, Here is company detail about Hamro Patro India.
Company Name: HAMRO PATRO INDIA PRIVATE LIMITED
Company Type: Private subsidiary of a foreign company
Registered Date: 12 July 2023
Paid-Up Capital: INR 5.0 Lacs
CHHATTARPUR ENCLAVE PH-2 Sawan Public School South West Delhi South West Delhi
Delhi – 110074
Which service might be focused on Hamro Patro India?
As in the recent scenario, Nepalese and Indian user behavior, and spending behavior are almost the same so we think, Hamro Patro will start the Indian operation and business directly taking every product to India, they might lunch the hamro patro gift, and Hamro doctor and hamro jyotish in the first phase.
As they have already tested and already had scaled with a scalable infrastructure so they will enter with the hamro patro gift, as they already have a good number of Nepali clients who might be sending the number of gifts, and they have data which might help them to lunch directly in India, because in this they might not need the analysis of Indian user behavior, because this gift directly sends from the people from the abroad, but the point that should be taken on care is how much they can make it more personalize and make them feel special, but yes if they lunch it, then it can make them easier with Indian audience. But they might need to change the name because Indian is a bit hard to say hamro; they usually use “hamara” so they might need to change it to hamara gifts.
You will love to read : HamroPay Attracts 100k Users in First Month of Launch
Is it this easy to expand and do business in India?
No, It’s the same as eating the “Falam ko chiura,” In the context of,Nepal, they have their brand value, every single people know the Hamro Patro Hamro patro logo Hamro Patro branding, and every people use the product hamro patro, so if Hamro Patro lunch any thing people trust hamro patro, as we have seen same in the Hamro Pay too, they achieved the 100k user in the shortest time without refer offer in the shortest period.
But in the context of the Indian market, people don’t know the Hamro Patro they don’t trust, as first Hamro Patro should start building the ecosystem or we can say some Indian products which might people need in day-to-day life, which might help the company to build the Indian trust and might help in the upcoming day to grow more and helps to become the super app in India too.
Whether you accept it or not, but Hamro keyword is the first product every neplease use; while using this, every people is familiar with the name and logo, so it helps people to build the brand and trust, so I think such a revolutionary small product mini product should be launched in the Indian market so we can make the brand call also in the repeated basis.
Now comes the infrastructure part; In the Neplease scenario market is small, so the Neplease company doesn’t focus on the SEO and so many perspectives, but in the Indian scenario, the competition is too much high, so it might make hard to do the SEO perspective, too, so development should be focused on that too.
What will Nepal and Nepalese get from this expansion?
You might say Techsathi is confused, How Nepal will get from this expansion, but we are correct from this expansion; Nepal will get so many things; some of the benefits might be this ;
- Nepalese residing in India might get jobs in business development in India.
- Booking numbers getting by Nepalese doctors and Jyotish will increase tremendously.
- The Ui of the app will be changed, will be more smooth, and UX enhanced
- The ads segment will be changed.
- Nepalese doing business in India will feel more accessible and can sell as gifts too
- The human resources getting employed will be increased in Nepal.
- It will make it easier for Upi payment after successful integration.
- It will be an example to so many software companies to expand in India.
Is this a strategic move or a normal expansion?
This is the well planned strategic move, Till 2025 India will make its GDP 2 times now if everything goes well; in the recent scenario, technology adaptation and government support to tech companies are in so much peak; see the seriousness in the 5g expansion, fiber works on each and every ruler area, so it shows the clear growth of India in tech and each and every sector so it’s the preplanned strategic move, but while saying this as a strategic move, Hamro Patro should aware about Indian audience their sympathy how they treat the companies from abroad and so many things, If Hamro Patro goes well in India it might give so much energy to neplease company to expand in India. We want to give a very warm wish to the Hamro Patro team for the operation in India, but we also suggest don’t be late to do the operation in India because each day, India is snowballing.